{"id":1010,"date":"2021-04-09T14:04:55","date_gmt":"2021-04-09T04:04:55","guid":{"rendered":"https:\/\/ecoelsie.com\/?p=1010"},"modified":"2021-04-09T14:10:30","modified_gmt":"2021-04-09T04:10:30","slug":"is-smashbox-cruelty-free","status":"publish","type":"post","link":"https:\/\/ecoelsie.com\/is-smashbox-cruelty-free\/","title":{"rendered":"Is Smashbox Cruelty-Free?"},"content":{"rendered":"

I adore Smashbox lip stains. I carry a natural color for daytime and berry shade for going out at night – Jennifer Morrison<\/p><\/blockquote>\n

During the quarter of a century that it\u2019s taken to establish themselves as a mainstream, go-to brand of choice, Smashbox\u2019s rollercoaster journey to becoming a cruelty-free company hasn\u2019t been problem-free.<\/p>\n

While they\u2019re now happy to report that they are a cruelty-free brand and have the PETA certification to prove it, that wasn\u2019t always the case and they\u2019ve experienced their fair share of trials on the road to enlightenment.<\/p>\n

PETA even lists Smashbox as one of the brands that you can trust in their Beauty Without Bunnies campaign.<\/p>\n

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They haven\u2019t always been a cruelty-free brand though. Smashbox\u2019s problems with their cruelty-free status seem to have started when they were bought by Estee Lauder, a company that famously isn\u2019t cruelty-free, who then promptly introduced Smashbox to the Chinese market.<\/p>\n

When they started selling their products in China, Smashbox lost its cruelty-free status and it would take them seven years to get it back.<\/p>\n

That seven-year period when they were in PETA, and everyone else\u2019s, bad books culminated in two thousand and seventeen when Smashbox changed its testing policy and completely withdrew from the Chinese market.<\/p>\n

When they made the decision to change the territories in which they sold their products, Smashbox regained their cruelty-free status, and they remain proud of the fact that all of their products adhere to that philosophy.<\/p>\n

Is Smashbox Vegan?<\/strong><\/h2>\n

Despite the fact that they are a cruelty-free brand, Smashbox isn\u2019t one hundred percent vegan. They\u2019re slowly trying to get there, but like Rome, which wasn\u2019t built in a day, it\u2019s going to take them a while to actually get to the point where they want, and need, to be as a company.<\/p>\n

The main problem seems to lie with their lips gloss, which still uses non-vegan by-products like beeswax, lanolin, and carmine, all of which they are looking to replace at some point in the near future. They do however have a completely vegan range of products that have created the roadmap that the company wants to follow in the future.<\/p>\n

But their primers are a different story, as every single one that bears the Smashbox name is completely vegan. And that vegan dream that they\u2019re aspiring to and reaching for, as company goals go, is one that we completely and totally stand behind yet. They might not be completely vegan yet, but they will be one day.<\/p>\n

Is Smashbox An Ethical Company?<\/strong><\/h2>\n

They\u2019ve had their ups and downs, and they\u2019ve made a number of ethically questionable and morally dubious decisions in the past, but Smashbox is looking to put those mistakes behind them as they move into the future.<\/p>\n

The choice to become part of the Chinese market when they feel under the wing of Estee Lauder was one of the major factors that ended up threatening their ethical reputation.<\/p>\n

However, as a brand, their position on animal testing forced them to withdraw from the Chinese market which was a financial goldmine for them and must have cost the company millions of dollars in the present and future sales.<\/p>\n

That decision alone, and their willingness to put ideology and the health and wellbeing of animals before profit helped to cement their status as an ethical brand that was willing to do what was right regardless of what it cost them economically.<\/p>\n

It was that decision and their ever-expanding range of vegan products that makes us believe them when they say that they want to become an entirely vegan-friendly brand in the near future.<\/p>\n

And any brand that would sacrifice the amount of profit and money that Smashbox did when they stopped selling their products in mainland China has chosen to follow an ethical path instead of a profit-driven one.<\/p>\n

Does Smashbox Test On Animals?<\/strong><\/h2>\n

No Smashbox does not test any of its products or the ingredients for their products on animals.<\/p>\n

PETA has attested to this, and has certified the brand as being one hundred percent cruelty-free, and has added them to the list of manufacturers that they support in their Beauty Without Bunnies campaign.<\/p>\n

In fact, as they so eloquently say themselves, Smashbox loves lipstick and primers, but they also care about animals. That\u2019s why the only testing that they do is on humans.<\/p>\n

Relax, we\u2019re just kidding, they do test their products on people, but all of their testers are volunteers and any testing that these volunteers undergo is, as you\u2019ve almost certainly guessed, completely voluntary.<\/p>\n

It\u2019s true that this hasn\u2019t always the case with Smashbox, and there was a period of time in which their products were tested on animals, but that was the fault of their parent company Estee Lauder, and not the brand themselves.<\/p>\n

And since two thousand and seventeen, Smashbox hasn\u2019t tested a single one of their products on any animals. That\u2019s why PETA certified them as a one hundred percent cruelty-free brand.<\/p>\n

Are Smashbox Products Toxic?<\/strong><\/h2>\n

That depends entirely on how you view the use of parabens. A common microbial preservative that\u2019s found in everything from beer to syrup and primer, parabens protect products from mold and are regarded as being safe for human usage and consumption in very low quantities.<\/p>\n

That said, parabens can increase the skin\u2019s sensitivity to UV (ultra-violet) rays which means that long-term exposure to them and their usage can also increase the chances of developing skin cancer.<\/p>\n

While they have the potential to do so, it doesn\u2019t mean that they will, and unless you have incredibly sensitive skin, parabens don\u2019t pose any sort of significant threat.<\/p>\n

Smashbox is a company that takes their customer\u2019s worries incredibly seriously though, and as such, they\u2019ve created an entire range of paraben-free products so that anyone who is worried about using them can feel safe with Smashbox.<\/p>\n

Are their products toxic? As we said, that\u2019s entirely dependent on how you view, and what you think about the use of parabens.<\/p>\n

Is Smashbox Cruelty-Free? The Final Verdict<\/strong><\/h2>\n

Is Smashbox cruelty-free? Yes, they are a one hundred percent cruelty-free brand.<\/p>\n

And if you don\u2019t believe them, just ask PETA. They\u2019ll be more than happy to tell you they are too.<\/p>\n