Covergirl is a highly popular cosmetics brand, founded in Maryland in 1961. It used to be owned by Procter & Gamble, which also owns many renown cosmetic and skincare brands, but since 2016 Covergirl is owned by Coty. Covergirl is known for celebrating authenticity and diversity, with a focus on the power of self-expression through …
Maybelline is a very well-known cosmetics company all around the world. Over recent years many companies in the cosmetics industry have strived to be cruelty-free and not test on animals. Maybelline is one of these companies but their views on animal rights have been questioned over and over again for many years. As Maybelline is …
Dove is a cruelty-free brand for the most part and they have been globally accredited to be cruelty-free by PETA, which, if you didn’t already know, is an animal rights organization. Dove has created a global commitment to permanently end all animal testing for their products everyone around the world. However, the fact that Dove …
Identifying whether or not a makeup brand is cruelty free is always a hard task, but we’ve done the hard work for you. Today we’re taking a look at makeup giant, Loreal. Is Loreal Cruelty Free? In one word, no, Loreal is not cruelty free. However, identifying this from the information that Loreal supplies their …
Clinique is an American skincare and cosmetic company that was founded in 1968 by the daughter of Estee Lauder, Evelyn Lauder. Clinique’s products are typically found in high-end department stores around the world. To this day, Clinique remains a subsidiary company of the cosmetic giant Estee Lauder but still is a trailblazer in terms of …
As of right now, NYX claims to be 100% cruelty-free. This is certified by PETA, which proves they do not test any of their products on animals – and they have never tested their products on animals. NYX has been working alongside PETA for just over a decade, featuring PETA’s famous bunny icon on some …
Neutrogena is a big name in American skincare, with products distributed in over 70 countries worldwide. In fact, Neutrogena ranks among the top-selling skincare brands worldwide. It’s also the number 1 recommended skincare brand by dermatologists. Given the popularity of Neutrogena’s products, many animal-loving skincare enthusiasts have found themselves asking, at one point or another, …
Burt’s Bees is one of the few companies that is completely cruelty free. This is because they do not test their products on animals. But also because none of their ingredients are tested on animals. Nor do they allow third parties to test on animals. One impressive cruelty free aspect of Burt’s Bees is that …
NARS is a French cosmetics and skincare company founded in 1994. Identified as a luxury brand, NARS has an edgy appeal with sleekly housed products sold in their matte black packaging. It is now becoming increasingly popular for consumers to opt for cruelty-free products from brands with a good ethical background. Although many brands are …
Glossier is a brand that has taken the beauty world by storm. Their minimalistic make-up emphasizes your natural features and has become almost as popular as their iconic baby pink packaging. Glossier’s range is very much based on products that are designed to fit into your everyday beauty routine to keep things simple and sweet. …